Steve Blank explains that getting publicity or press too soon can skew your thinking regarding your product. He advises that feedback from real
Founders and Engineers as the Sales Team
Taking an idea from The Toyota Production System, Steve Blank explains the principle of Genchi Genbutsu (go and see) as it applies to product
Lean Startup Customer Development Process
In this video, Steve Blank explains the Customer Development Process and how, when appropriately used with Product Development, reduces product,
Lean Startup Customer and Market Risks
Products often don't fail because of technology. Products and Organizations fail because of failure to find a market for their product. Put another
Lean Startup Customer Development Approach
Steve Blank, author of The Four Steps to the Epiphany, explains the state of product development and how it needs to be augmented with Customer
The Lean Startup, Video Interview, Eric Ries, Part 2
This is Eric Ries, explaining The Lean Startup - this is part 2. You can see Eric Ries Lean Startup Video Interview Part 1 here. Interview with
Book Review: The Four Steps to the Epiphany
Steve Blank, the author of "The Four Steps to the Epiphany", explains how to effectively bring a product to market. In doing so, he applies many
The Lean Startup, Video Interview, Eric Ries, Part 1
The principles of Lean have been applied to many areas outside of manufacturing - from lean for healthcare, lean for service operations, lean in