We all know the complexity in healthcare from medical billing, medical coding, medical transcription to actual patient care. This article on Lean
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Steve Blank explains that successful entrepreneurs intimately know their customers - what pain do they experience, how they buy, why they buy, what
Kaizen Sustainability: A Lean Approach to the Environment
In May 2010, Jeff Bezos held a press conference where he fielded questions about environmental stewardship and what Amazon.com is doing about it. Here
Lean Startup Organizational Design: The Customer Development Team
A startup is not a junior version of a big company. That means the roles and responsibilities are not the same. In fact, most organizational schemes
Lean Cost Savings and Profit=(Price-Cost) Explained
In a tight economy, there is an added emphasis on cost reduction, to maintain healthy profitability for the company. At these times, many
Lean Startup Customer Discovery
Lean Startup Customer Discovery is critical for business success. Through the practice of Genchi Genbutsu, receiving feedback from real customers, and
Customer Development, Company Building, Standard Work
Once product market fit is achieved and traction is reached, then the next step in Customer Development is Company Building, which means that the goal
Lean Startup Don’t Seek Publicity Too Soon
Steve Blank explains that getting publicity or press too soon can skew your thinking regarding your product. He advises that feedback from real
Founders and Engineers as the Sales Team
Taking an idea from The Toyota Production System, Steve Blank explains the principle of Genchi Genbutsu (go and see) as it applies to product